{"id":319,"date":"2016-05-27T14:54:16","date_gmt":"2016-05-27T05:54:16","guid":{"rendered":"https:\/\/leeunow.mycafe24.com\/?p=319"},"modified":"2021-02-24T13:09:20","modified_gmt":"2021-02-24T04:09:20","slug":"%ed%97%88%eb%ac%b4%ec%a7%80%ed%91%9c%eb%8a%94-%ec%a7%91%ec%96%b4%ec%b9%98%ec%9a%b0%ea%b3%a0-%ec%a0%84%ed%99%98%ec%9d%98-%ea%b8%b0%ec%88%a0%ec%9d%84-%eb%8b%a6%ec%9e%90","status":"publish","type":"post","link":"https:\/\/leeuno.kr\/?p=319","title":{"rendered":"\uc804\ud658(transition)\uc744 \uc77c\uc73c\ud0a4\uc9c0 \ubabb\ud558\uba74 \ubbf8\ub514\uc5b4\ub294 \uc544\ubb34\uc9dd\uc5d0\ub3c4 \uc4f8\ubaa8\uac00 \uc5c6\ub2e4."},"content":{"rendered":"<blockquote><p>\uc218\ub9ce\uc740 \uc0ac\ub78c\uc758 \ub04a\uc774\uc9c0 \uc54a\ub294 \ubc1c\uac78\uc74c, \uc774\uc288\uc758 \ubc1c\uc6d0\uc9c0\uac00 \ub418\uc5c8\ub2e4\ub294 \uc790\ubd80\uc2ec, \ub3c5\uc790\ub4e4\uc758 \uac10\uc0ac\uc778\uc0ac, \uc0ac\ub78c\ub4e4\uc774 \uc54c\uc544\ubd10 \uc904 \ub54c\uc758 \ucf67\ub300\ub4f1\ub4f1\ud568, \ubc1c\ud589\uc778\uc73c\ub85c\uc11c \ub290\ub07c\ub294 \uc0ac\ud68c\uc801\uc778 \ucc45\uc784\uac10, \uc0ac\uc5c5\ud654\ub420 \uc218 \uc788\uc744 \uac83 \uac19\uc740 \ud76c\ubbf8\ud55c \ud76c\ub9dd<\/p><\/blockquote>\n<p>\uc791\uc740 \uaddc\ubaa8\uc758 \ube14\ub85c\uadf8\ub97c \uc6b4\uc601\ud558\ub294 \uc0ac\ub78c, \ud398\uc774\uc2a4\ubd81 \ud398\uc774\uc9c0\ub97c \uc6b4\uc601\ud558\ub294 \uc0ac\ub78c, \ub300\ud615 \uc5b8\ub860\uc0ac\uc5d0 \uadfc\ubb34\ud558\ub294 \uc0ac\ub78c \ubaa8\ub450 \ub290\uaef4\ubd24\uc744 \uacf5\ud1b5\uc801\uc778 \uac10\uc815\ub4e4\uc774\ub2e4. \uc774 \uac10\uc815\ub4e4 \ub54c\ubb38\uc5d0 \ubc24\ub3c4 \uc0c8\uc11c \uc870\uc0ac\ud558\uace0 \uc5f0\uad6c\ud558\uace0 \ubc1c\ub85c \ub6f0\uc5b4 \uae00\uc744 \uc4f4\ub2e4. \ud558\uc9c0\ub9cc \ubc25\uc744 \ubc8c\uc5b4\uba39\uc9c0 \ubabb\ud558\uba74 \uc774 \ubaa8\ub4e0 \uac10\uc815\uacfc \ub178\ub825\uc740 \ubaa8\ub450 \ud5db\uc218\uace0\uc5d0 \ubd88\uacfc\ud574\uc9c4\ub2e4. \ubbf8\ub514\uc5b4\ub85c \ubc25\uac12\uc744 \ud558\ub824\uba74 \uc5b4\ub5bb\uac8c \ud574\uc57c \ud558\ub098?<\/p>\n<p>\uc804\ud658\uc774\ub2e4. \uc804\ud658<span style=\"color: #999999;\"><em>transition<\/em><\/span>\uc744 \uc77c\uc73c\ud0a4\uc9c0 \ubabb\ud558\uba74 \ubbf8\ub514\uc5b4\ub294 \uc544\ubb34\uc9dd\uc5d0\ub3c4 \uc4f8\ubaa8\uac00 \uc5c6\ub2e4. \ubbf8\ub514\uc5b4\uc640 \ucf58\ud150\uce20 \uc790\uccb4\uac00 \ubaa9\uc801\uc774 \ub418\ub294 \uc2dc\ub300\ub294 \uc9c0\ub0ac\ub2e4. \uad11\uace0\ub97c \uc218\uc775\uc0ac\uc5c5\uc73c\ub85c \uc0bc\ub294 \ubbf8\ub514\uc5b4\ub294 \ucca0\uc800\ud55c \uc218\ub2e8\uc774\uace0, \uc88b\uc740 \uc218\ub2e8\uc774 \ub418\uae30 \uc704\ud574\uc11c\ub294 \uc804\ud658\uc744 \uc77c\uc73c\ud0a4\ub294 \uae30\uc220\uc744 \uc775\ud600\uc57c \ud55c\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>AARRR<\/strong><\/li>\n<\/ul>\n<p>\uc804\ud658\uacc4\ud68d\uc744 \uc138\uc6b0\uae30\uc5d0 \uc55e\uc11c <span style=\"color: #808080;\"><strong>AARRR<\/strong><\/span>\uc5d0 \ub300\ud55c \uac1c\ub150\uc744 \uc774\ud574\ud574\uc57c \ud55c\ub2e4. \uc774 \uae30\uc900\uc744 \ucc98\uc74c \ub4e3\ub294 \uc0ac\ub78c\uc774\ub77c\uba74 \ub0af\uc124\uac8c \ub4e4\ub9ac\uc9c0\ub9cc, \uc624\ud504\ub77c\uc778 \ub9e4\uc7a5\uc5d0 \ube44\uc720\ub97c \ub4e4\uc5b4 \uc0dd\uac01\ud574\ubcf4\uba74 \uc5b4\ub835\uc9c0 \uc54a\uc740 \uac1c\ub150\uc774\ub2e4. \uc628\ub77c\uc778\uc5d0\ub9cc \uad6d\ud55c\ub418\uc9c0 \uc54a\uace0 \uac70\uc758 \ubaa8\ub4e0 \uace0\uac1d \uc811\uc810\uc744 \ub300\uc785\ud574\ubcfc \uc218 \uc788\ub2e4.<\/p>\n<p><span style=\"color: #808080;\"><strong>Acquisition<\/strong><\/span>\uc740 \ucd5c\ucd08\ub178\ucd9c\uc5d0 \ud574\ub2f9\ud55c\ub2e4. \uc624\ud504\ub77c\uc778 \ub9e4\uc7a5\uc5d0 \ube44\uc720\ud558\uba74 \uc190\ub2d8\uc774 \uac04\ud310\uc744 \ubcf8 \uc21c\uac04\uc774\ub2e4.<br \/>\n\uac04\ud310\uc744 \ubcf8 \uc0ac\ub78c \uc911\uc5d0\uc11c \uba87 \uba85\uc774\ub098 \uc0c1\uc810\uc73c\ub85c \ub4e4\uc5b4\uc654\ub294\uac00? \uc0c1\uc810\uc73c\ub85c \ub4e4\uc5b4\uc628 \uc0ac\ub78c\uc744\u00a0<span style=\"color: #808080;\"><strong>Activation<\/strong><\/span>\uc774\ub77c \ud55c\ub2e4.<br \/>\n\uadf8 \uc190\ub2d8\uc774 \ub610 \ubc29\ubb38\ud588\ub2e4? \ub9e4\uc7a5\uc5d0 \uad00\uc2ec \uc788\ub294 \ubb3c\uac74\uc774 \uc788\ub294\uc9c0 \uc774\uac83\uc800\uac83 \ub4a4\uc838\ubcf4\uba74 <span style=\"color: #808080;\"><strong>Retention<\/strong><\/span>\uc774\ub2e4.<br \/>\n\uc0c1\ud488\uc744 \uace0\ub974\uace0 \uc9c0\uac11\uc744 \uc5f4\uc5c8\ub2e4. \ub3c8\uc744 \ub0b4\uba74 \ub4dc\ub514\uc5b4 <span style=\"color: #808080;\"><strong>Revenue<\/strong><\/span>\uac00 \ub0ac\ub2e4\uace0 \ub9d0\ud560 \uc218 \uc788\ub2e4.<br \/>\n\uadf8 \uc190\ub2d8\uc774 \uc8fc\ubcc0 \uc0ac\ub78c\ub3c4 \ub370\ub9ac\uace0 \ub2e4\uc2dc \ubc29\ubb38\ud55c\ub2e4. \uadf8\ub9ac\uace0 \uc790\ubc1c\uc801\uc73c\ub85c \uc785\uc18c\ubb38\uc744 \ub0b4\uc900\ub2e4. <span style=\"color: #808080;\"><strong>Referral<\/strong><\/span>\uc774\ub2e4.<\/p>\n<p>\ub9e4 \ub2e8\uacc4\ub97c \uc628\ub77c\uc778\uc5d0 \ub300\uc785\ud574\ub3c4 \ub9de\uc544 \ub5a8\uc5b4\uc9c4\ub2e4. \uac01 \ub2e8\uacc4\uc5d0\uc11c \ub2e4\uc74c \ub2e8\uacc4\ub85c \ub118\uc5b4\uac00\ub294 \uc804\ud658 \uc2dc\uc810\ub9c8\ub2e4 \uc77c\ubd80\ubd84\uc758 \uc0ac\ub78c\ub4e4\uc774 \ub5a8\uc5b4\uc838 \ub098\uac04\ub2e4. \uc774 \uacfc\uc815\uc740 \uc120\ud615\uc801\uc774\uace0 \uc774\ud6c4 \ub2e8\uacc4\uac00 \uc804 \ub2e8\uacc4\ubcf4\ub2e4 \ucee4\uc9c8 \uc218\ub294 \uc5c6\uc73c\ubbc0\ub85c \uae54\ub54c\uae30<span style=\"color: #999999;\"><em>funnel<\/em><\/span>\uc774\ub77c\uace0\ub3c4 \ubd80\ub978\ub2e4. \ub2e4\uc74c \ub2e8\uacc4\ub85c \uc804\ud658\uc2dc\ud0ac \ub54c \uc774\ud0c8\ud558\ub294 \uc0ac\ub78c\uc744 \ucd5c\uc18c\ud654\ud558\uace0, \uc804\ud658\ub418\ub294 \ube44\uc911\uc744 \ucd5c\ub300\ud55c \ub192\uc774\ub294 \uac8c \uad00\uac74\uc774\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>\ud5c8\ubb34\uc9c0\ud45c<\/strong><\/li>\n<\/ul>\n<p>\u201c\uc6d4\uac04 100\ub9cc PV\ub97c \uae30\ub85d<span style=\"color: #808080;\"><strong>Acquisition<\/strong><\/span>\u201d, \u201c\ub204\uc801 \ud68c\uc6d0 \uc218\uac00 30\ub9cc \uba85<span style=\"color: #808080;\"><strong>Activation<\/strong><\/span>\u201d, \u201c\uc7ac\ubc29\ubb38 \ube44\uc728\uc774 50%<span style=\"color: #808080;\"><strong>Retention<\/strong><\/span>\u201d\ub77c\ub294 \uc18c\uac1c\ub294 \uc544\ubb34\ub7f0 \uc758\ubbf8\uac00 \uc5c6\ub2e4. \uc704\uc758 \uc22b\uc790\ub4e4\uc774 \uc5bc\ub9c8\ub85c \ubc14\ub00c\uac74 \uac04\uc5d0 \ud2b9\ubcc4\ud55c \uc758\ubbf8\uac00 \uc0dd\uae30\uc9c0 \uc54a\ub294\ub2e4. \ub2ec\uc131\ud574\ub3c4 \ub0b4 \uc778\uc0dd\uc5d0(\uc6b0\ub9ac \ud68c\uc0ac\uc5d0) \ub3c4\uc6c0\uc774 \uc548 \ub418\ub294 \ubaa9\ud45c\ub97c \ud5c8\ubb34 \uc9c0\ud45c\ub77c \ud55c\ub2e4. \uc55e\uc758 \uc138 \uc218\uce58\ub294 \ud5c8\ubb34 \uc9c0\ud45c\ub2e4.<\/p>\n<p>\uac01 \ub2e8\uacc4\uc5d0\uc11c \ub2e4\uc74c \ub2e8\uacc4\ub85c \uc5bc\ub9c8\ub098 \uc804\ud658\ub418\ub294\uc9c0\ub294 \uc870\uae08 \uc911\uc694\ud558\ub2e4.<br \/>\n<span style=\"color: #808080;\"><strong>Acquisition<\/strong><\/span>\uc5d0\uc11c <span style=\"color: #808080;\"><strong>Activation<\/strong><\/span>\uc73c\ub85c \uc0c1\ub2f9\uc218\uc758 %\uac00 \uc804\ud658\uc774 \uc77c\uc5b4\ub0ac\ub2e4\uace0 \ud558\uba74 \uadc0\ub97c \ud55c \ubc88 \uae30\uc6b8\uc77c \ub9cc\ud558\ub2e4. <span style=\"color: #808080;\"><strong>Activation<\/strong><\/span>\uc5d0\uc11c <span style=\"color: #808080;\"><strong>Retention<\/strong><\/span>\uc73c\ub85c \uc0c1\ub2f9\uc218\uc758 %\uac00 \uc804\ud658\uc774 \uc77c\uc5b4\ub0ac\ub2e4\uace0 \ud558\uba74 \ub208\uae38\uc744 \ud55c \ubc88 \uc904 \ub9cc\ud558\ub2e4. \ud558\uc9c0\ub9cc \uc138 \ubc88\uc9f8 \ub2e8\uacc4\uc778 <span style=\"color: #808080;\"><strong>Retention<\/strong><\/span>\uae4c\uc9c0 \uc654\ub2e4 \ud558\ub354\ub77c\ub3c4 \uc218\uace0\ud588\ub2e4\uace0 \uce6d\ucc2c\ud558\uae34 \uc774\ub974\ub2e4. \uac04\ud310\ub3c4 \ub9ce\uc774 \ub178\ucd9c\ub418\uace0, \ub9e4\uc7a5\ub3c4 \ubd90\ube44\uace0, \uc7ac\ubc29\ubb38\uc790\ub3c4 \ub9ce\uc9c0\ub9cc, \uc815\uc791 \ubb3c\uac74\uc744 \uc0ac\ub294 \uc0ac\ub78c\uc740 \uc544\ubb34\ub3c4 \uc5c6\ub294 \uc0c1\ud669\uc774\uae30 \ub54c\ubb38\uc774\ub2e4.<\/p>\n<p>\uc11c\ube44\uc2a4\uc758 \uc131\uc7a5 \uac00\ub2a5\uc131\uc740 \uc2dc\uac04\ub300\ub85c \uc131\uc7a5\ud558\ub294 \ud5c8\ubb34\uc9c0\ud45c\uac00 \uc544\ub2c8\ub77c, \ub2e8\uacc4\ubcc4\ub85c \uc804\ud658\ub418\ub294 %\uc758 \uc131\uc7a5\uc5d0 \uc788\ub2e4. \uc804\ud658\uc758 %\uac00 \uc608\uce21 \uac00\ub2a5\ud558\uace0 \uc870\uc808 \uac00\ub2a5\ud558\ub2e4\uba74 <span style=\"color: #808080;\"><strong>Acquisition<\/strong><\/span>\uc5d0 \ub3c8\uc744 \uc3df\uc544\ubd80\uc5c8\uc744 \ub54c, \uae54\ub54c\uae30 \ub9c8\uc9c0\ub9c9\uc5d0 \ub098\uc624\ub294 \uc218\ub7c9\uc774 \uc5bc\ub9c8\ub098 \ub420\uc9c0\ub97c \uc608\uce21\ud560 \uc218 \uc788\ub2e4. \ud558\uc9c0\ub9cc \uae54\ub54c\uae30 \uc911\uac04\uc774 \uaf49 \ub9c9\ud600\uc788\ub294 \uc0c1\ud669\uc774\ub77c\uba74? <span style=\"color: #808080;\"><strong>Acquisition<\/strong><\/span>\uc5d0 \ub4e4\uc5b4\uac00\ub294 \ube44\uc6a9\uc740 \ubaa9\uc801 \uc5c6\ub294 \uc9c0\ucd9c\uc774 \ub41c\ub2e4.<\/p>\n<p>\uc815\uc791 \uc911\uc694\ud55c 4\ubc88\uc9f8 \uc218\uc775\ud654 \uacc4\ud68d<span style=\"color: #808080;\"><strong>Revenue<\/strong><\/span>\uc774 \uc5c6\uc73c\uba74 \uc55e\uc758 \uc218\uce58\ub4e4\uc740 \uc804\ud600 \uc758\ubbf8 \uc5c6\ub2e4. ARPU <span style=\"color: #999999;\"><em>Average Revenue Per User<\/em><\/span> \ub610\ub294 ARPPU <span style=\"color: #999999;\"><em>Average Revenue Per Paying User<\/em><\/span> \uac00 \uc758\ubbf8 \uc788\ub294 \uc9c0\ud45c\ub4e4\uc774 \ub41c\ub2e4.<\/p>\n<p>\ub098 \ub610\ud55c \uadf8\ub7ac\uace0, \ub9ce\uc740 \uc5b8\ub860\uc0ac\uac00 \ud5c8\ubb34\uc9c0\ud45c\ub9cc\uc744 \ubaa9\ud45c\ub85c \uc0bc\uc558\ub2e4. \uc65c \uc774\ud1a0\ub85d \uc911\uc694\ud55c \uc804\ud658\uc5d0 \ub300\ud574 \uc2e0\uacbd \uc4f0\uc9c0 \uc54a\uc744\uae4c? \ub0b4\ubd80\uc5d0 \uc218\uc775\uc804\ub7b5<span style=\"color: #808080;\"><strong>Revenue<\/strong><\/span>\uc774 \uc5c6\uae30 \ub54c\ubb38\uc774\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>\uc804\ud658 \ube4c\ub824\uc8fc\uae30 = \uad11\uace0<\/strong><\/li>\n<\/ul>\n<p>\uc804\ud1b5\uc801\uc73c\ub85c \uc5b8\ub860\uc0ac\ub294 \uc790\uccb4\uc801\uc778 \ud310\ub9e4 \uc0c1\ud488\uc744 \uac00\uc838\uc57c \ud55c\ub2e4\ub294 \uc0dd\uac01\uc5d0 \uc775\uc219\uc9c0 \uc54a\ub2e4. \uc790\uccb4\uc801\uc73c\ub85c \uc218\uc775\uc804\ub7b5\uc744 \uac00\uc9c0\uae30\ubcf4\ub2e4\ub294 \uc218\uc775\uc804\ub7b5\uc744 \uac00\uc9c4 \uc678\ubd80 \ud30c\ud2b8\ub108\ub97c \ub3c4\uc640\uc8fc\ub294 \uc77c\uc744 \ud574\uc654\uae30 \ub54c\ubb38\uc774\ub2e4.<\/p>\n<p>\uc678\ubd80 \ud30c\ud2b8\ub108\ub97c \ub3c4\uc640\uc8fc\uae30 \uc704\ud574 \ubbf8\ub514\uc5b4 \ud2b8\ub798\ud53d\uc744 \ube4c\ub824\uc8fc\ub294 \uac83\uc744 \uad11\uace0\ub77c \ud55c\ub2e4. \ud2b8\ub798\ud53d\uc744 \ube4c\ub824\uc8fc\ub294 \ub2e8\uacc4\uc5d0\uc11c\ub3c4 \uc804\ud658\uc774 \uc77c\uc5b4\ub098\ub294\ub370 \ub0b4\ubd80\uc801\uc73c\ub85c \uc804\ud658\uc744 \uc77c\uc73c\ud0ac \ub54c\ubcf4\ub2e4 \uc678\ubd80\ub85c \uc804\ud658\uc744 \ube4c\ub824\uc904 \ub54c, \ub300\uccb4\ub85c \uc804\ud658\uc728\uc774 \ub0ae\ub2e4.<\/p>\n<p>\uc5b8\ub860\uc0ac\uc758 \uad00\uc810\uc5d0\uc11c <span style=\"color: #808080;\"><strong>Acquisition<\/strong><\/span>\uc744 \ube4c\ub824\uc8fc\ub294 \uac83\uc744 \uad11\uace0\uc2dc\uc7a5\uc5d0\uc11c\ub294 CPI <span style=\"color: #999999;\"><em>Cost Per Impression<\/em><\/span>\uc774\ub77c \ubd80\ub978\ub2e4. \uc5b8\ub860\uc0ac\uc758 \uad00\uc810\uc5d0\uc11c <span style=\"color: #808080;\"><strong>Activation<\/strong><\/span>\uc744 \ube4c\ub824\uc8fc\ub294 \uac83\uc744 \uad11\uace0\uc2dc\uc7a5\uc5d0\uc11c\ub294 CPC <span style=\"color: #999999;\"><em>Cost Per Click<\/em><\/span>\uc774\ub77c \ubd80\ub978\ub2e4. <span style=\"color: #808080;\"><strong>Acquisition<\/strong><\/span>\uacfc <span style=\"color: #808080;\"><strong>Activation<\/strong><\/span>\uc740 \uc9c1\uc811\uc801\uc778 <span style=\"color: #808080;\"><strong>Revenue<\/strong><\/span>\ub85c\uc758 \uc804\ud658\uc774 \uc77c\uc5b4\ub098\uc9c0 \uc54a\uae30 \ub54c\ubb38\uc5d0 \uad11\uace0 \ud6a8\uc728\uc774 \ubd88\ud655\uc2e4\ud558\ub2e4. <span style=\"color: #808080;\"><strong>Acquisition<\/strong><\/span>\ub9cc\uc73c\ub85c \uad11\uace0\ud6a8\uacfc\uac00 \ub098\ub358 \uc2dc\ub300\uc5d0\ub294 \uad11\uace0\uc8fc\uac00 KBS\uac74\ubb3c\uc5d0 \ub450 \ubc14\ud034\ub97c \ub3cc\uc544 \uc904\uc744 \uc130\ub2e4\ub294 \uc804\uc124\uc774 \ub0b4\ub824 \uc804\ud574\uc9c4\ub2e4. \ud558\uc9c0\ub9cc \ucf58\ud150\uce20 \uacfc\uc789\uc2dc\ub300\uc5d0 \uc811\uc5b4\ub4e0 \uc774\uc0c1, \uadf8\ub7f0 \uc2dc\ub300\uac00 \ub2e4\uc2dc \uc624\uae38 \uae30\ub300\ud560 \uc218 \uc5c6\ub2e4.<\/p>\n<p>\uc5b8\ub860\uc0ac\uac00 \ub0b4\ubd80\uc801\uc73c\ub85c \uc218\uc775\uc804\ub7b5\uc774 \uc788\uc5c8\ub2e4\uba74 <span style=\"color: #808080;\"><strong>Revenue<\/strong><\/span>\uc5d0 \uc9c1\uacb0\ub418\ub294 \uc804\ud658\uc804\ub7b5\uc744 \uc138\uc6cc\ub193\uc558\uc744 \uac83\uc774\ub2e4. \uadf8\ub7f0 \uc804\ud658\uc804\ub7b5\uc774 \uc788\uc5c8\ub2e4\uba74 \uc678\ubd80\uc5d0 \ube4c\ub824\uc904 \ub54c\ub3c4 \ub192\uc740 \uac00\uce58\ub97c \uc778\uc815\ubc1b\uc744 \uc218 \uc788\uc5c8\uc744 \uac83\uc774\ub2e4. \ud558\uc9c0\ub9cc \uc5b8\ub860\uc0ac\ub294 \uadf8\ub7f0 \uc900\ube44\uac00 \uc548 \ub418\uc5b4 \uc788\uace0, \uc678\ubd80\uc5d0\uc11c \uc694\uccad\ud558\ub294 <span style=\"color: #808080;\"><strong>Acquisition<\/strong><\/span>\uacfc <span style=\"color: #808080;\"><strong>Activation<\/strong><\/span>\ub9cc \ube4c\ub824\uc8fc\ub294 \uc77c\uc744 \uacc4\uc18d\ud558\uace0 \uc788\ub2e4. \uad11\uace0\uc8fc\ub3c4 <span style=\"color: #808080;\"><strong>Acquisition<\/strong><\/span>\uacfc <span style=\"color: #808080;\"><strong>Activation<\/strong><\/span>\ub9cc \ube4c\ub9ac\ub294 \ub370 \ub192\uc740 \ube44\uc6a9\uc744 \uc9c0\ubd88\ud560 \uc218 \uc5c6\ub2e4. \uc678\ubd80\uc758 \uc694\uad6c\uc5d0 \ub530\ub77c \uc804\ud658\uc744 \ube4c\ub824\uc8fc\ub2c8 \uc2e4\uc81c \ud2b8\ub798\ud53d \ubcf4\uc720 \uac00\uce58\ubcf4\ub2e4 \ud3c9\uac00\uc808\ud558\ud574\uc11c \ud314 \uc218\ubc16\uc5d0. \uc774\uc81c \uc2dc\uc7a5\uac00\uaca9\uc744 \uad11\uace0\uc8fc\uac00 \uc815\ud55c\ub2e4.<\/p>\n<p>\uc628\ub77c\uc778 \uad11\uace0\uc2dc\uc7a5\uc740 \uc5b8\ub860\uc0ac\ub97c \uc704\ud574 \ub9cc\ub4e4\uc5b4\uc9c4 \uac8c \uc544\ub2c8\ub2e4. \ud55c\uad6d\uc758 \uc6f9\uc0ac\uc774\ud2b8 \uc911 \ud2b8\ub798\ud53d \uc0c1\uc704 50\uac1c \uc911\uc5d0\uc11c \uc5b8\ub860\uc0ac\ub294 3\uacf3\uc774\ub2e4. (22\ub3d9\uc544, 30\uc870\uc120, 40\uc911\uc559) \ubc18\uba74 \ucee4\ubba4\ub2c8\ud2f0 \uc0ac\uc774\ud2b8\ub294 8\uacf3\uc774\ub2e4. (14\ub514\uc528, 15SLR, 17\uc77c\ubca0, 25\ubca0\uc2a4\ud2f0\uc988, 29\uc778\ubca4, 33\uc624\uc720, 34\ubf50\ubfcc, 37\uc778\uc2a4\ud2f0\uc988) \uc5f0\ubd09 5,000\ub9cc\uc6d0\uc758 \uc5d8\ub9ac\ud2b8 \uae30\uc790\uac00 \uc4f4 \uae30\uc0ac\uc640 \ucee4\ubba4\ub2c8\ud2f0\uc5d0 \uc790\ubc1c\uc801\uc73c\ub85c \uc62c\ub77c\uc628 \ucf58\ud150\uce20\uac00 \ub3d9\uc810\uc73c\ub85c \ud3c9\uac00\ub418\ub2c8 \ucf58\ud150\uce20 \uc0dd\uc0b0 \ube44\uc6a9\uc5d0\uc11c \ud070 \uc190\uc2e4\uc744 \ubcf8\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>\uc804\ud658\uc740 \uc804\ub7b5\uc774 \uc544\ub2cc \ud0dc\ub3c4<\/strong><\/li>\n<\/ul>\n<p>\uc138\uc0c1\uc5d0\ub294 \uc138 \uac00\uc9c0\uc758 \uac70\uc9d3\ub9d0\uc774 \uc788\ub2e4\uace0 \ud55c\ub2e4. \uac70\uc9d3\ub9d0, \uc0c8\ube68\uac04 \uac70\uc9d3\ub9d0, \ud1b5\uacc4. \uc774 \uc911\uc5d0\uc11c \ud1b5\uacc4\uac00 \uac00\uc7a5 \ub098\uc05c \uc774\uc720\ub294 \uc2a4\uc2a4\ub85c\ub9c8\uc800 \uc18d\uc774\uae30 \ub54c\ubb38\uc774\ub2e4. \ub3d9\uc811\uc790 \uc218\ub97c \ubcf4\uba70 \ubfcc\ub4ef\ud55c \ub9c8\uc74c\uc5d0 \ucde8\ud574\uc788\ub358 \ub098, \ud5c8\ubb34\uc9c0\ud45c\ub97c \uc5d1\uc140\uc5d0 \ub123\uace0 \ub3cc\ub824 \uc5b4\ub5bb\uac8c\ub4e0 J\ucee4\ube0c\ub97c \uc0b0\ucd9c\ud588\ub358 \ub098, \ub370\uc774\ud130\ub97c \uc790\uc2e0\uc744 \uc18d\uc774\ub294 \ub370 \uc0ac\uc6a9\ud588\ub358 \ub098\ub97c \ubc18\uc131\ud55c\ub2e4. 3\ub2ec \uc804 \ub098\ub294 \uac1c\ubcc4 \uacc4\uc815\uc73c\ub85c Google Analytics\uc5d0 \uc811\uadfc\ud560 \uc218 \uc788\ub294 \uad8c\ud55c\uc744 \ubc15\ud0c8\uc2dc\ucf30\ub2e4. Google Analytics\ub294 \uc190\uc2e4\uc774\ub77c\ub294 \uace0\ud1b5\uc744 \ub9dd\uac01\ud558\uac8c \ud574\uc8fc\ub294 \uc9c4\ud1b5\uc81c\ub2e4. \ud398\uc774\uc2a4\ubd81 \ud398\uc774\uc9c0 \uc778\uc0ac\uc774\ud2b8\ub3c4 \uac19\uc740 \ub188\uc774\ub2e4.<\/p>\n<p>\u201c\ubc29\ubb38\uc790\uc640 \ud68c\uc6d0 \uc218\ub294 \uc5c6\ub294 \uac83\ubcf4\ub2e4 \uc788\ub294 \uac8c \uc88b\uc796\uc544\uc694? \uc804\ud658\uc740 \ub098\uc911\uc5d0 \uc0dd\uac01\ud574\ub3c4 \ub418\uc9c0 \uc54a\ub098\uc694?\u201d\ub77c\uace0 \uc598\uae30\ud560 \uc218\ub3c4 \uc788\ub2e4. \uc774 \ub610\ud55c \ud2c0\ub9b0 \uc0dd\uac01\uc774\ub2e4. \uc804\ud658\uc774 \uc77c\uc5b4\ub0a0 \uac00\ub2a5\uc131\uc774 \uc5c6\ub294 \ud5c8\ubb34\uc9c0\ud45c\ub294 \uc5c6\uc560\uc57c \ud55c\ub2e4. \ud5c8\ubb34\uc9c0\ud45c\ub294 \ub3c8\uc744 \uc4f0\uba74 \ub098\uc62c \uc218\ubc16\uc5d0 \uc5c6\ub2e4. \uacf5\uc9dc\ub85c \ubc25 \uc8fc\uace0 \uc220 \uc8fc\ub294 \uc774\ubca4\ud2b8\ub97c \ub9e4\uc77c \ud558\ub294\ub370 \ub9e4\uc7a5\uc5d0 \uc190\ub2d8\uc774 \ub04a\uae38 \ub9ac \uc788\uaca0\ub294\uac00?<\/p>\n<p>\ub274\ubbf8\ub514\uc5b4\ub77c\ub294 \uac04\ud310\uc774 \ubb34\uc2a8 \ubcbc\uc2ac\uc778\uc9c0, <strong>Revenue<\/strong>\uc804\ud658\uc758 \uc804\ub7b5\ub3c4 \uc758\uc9c0\ub3c4 \uc5c6\uc774 \uc218\ubc31\ub9cc\uc758 \ub2e4\uc6b4\ub85c\ub4dc\uc640 \uc5b5\uc18c\ub9ac\ub098\ub294 \ud5c8\ubb34\uc9c0\ud45c\ub97c \uc131\uacfc\ub77c\uace0 \uc790\ub791\uc2a4\ub7fd\uac8c \uc778\ud3ec\uadf8\ub798\ud53d\uae4c\uc9c0 \ub9cc\ub4e4\uc5b4 \uacf5\uac1c\ud558\ub294 \uacf3\uc774 \uc788\ub2e4. \ub108\ub3c4\ub098\ub3c4 \ub6f0\uc5b4\ub4dc\ub294 MCN\uc0ac\uc5c5\uc790\ub4e4\ub3c4 \ub9c8\ucc2c\uac00\uc9c0\ub2e4. \uc9c1\uc6d0\uc740 200\uba85\uc778\ub370 \ud558\ub8e8\uc5d0 \ub098\uc624\ub294 \ucf58\ud150\uce20 \uc218\ub294 \uace0\uc791 20\uac1c\ub780\ub2e4. \u201c\ubc84\ub294 \ub3c8\uc740 \uc5c6\ub294\ub370 \uc4f0\ub294 \ub3c8\uc740 \ub9ce\uc544\uc694\u201d\ub77c\ub294 \ub73b\uc778\ub370 \ub9d0\ud558\ub294 \uc0ac\ub78c\uc740 \uc790\uc2e0\uc774 \ub0b4\ubc49\ub294 \ub9d0\uc758 \ub73b\uc744 \uc798 \ubaa8\ub974\ub294 \uac83 \uac19\ub2e4. \ub2e4\ub4e4 \uc880&#8230; \ucde8\ud558\uc2e0 \uac83 \uac19\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p>\ud5c8\ubb34\uc9c0\ud45c\ub97c \uc9d1\uc5b4\uce58\uc6b0\uace0 <span style=\"color: #808080;\"><strong>Revenue<\/strong><\/span>\ub97c \uc704\ud55c \uc804\ud658\uc804\ub7b5\uc744 \ucc3e\uc544\ub0b4\uc790. \uc804\ud658\uc744 \uc790\uc720\uc790\uc7ac\ub85c \ub4dc\ub9ac\ube14\ud560 \uc218 \uc788\ub294 \uae30\uc220\uc744 \ub0b4\uc7ac\ud654\ud558\uc790. DNA\uc5d0 \uc0c8\uae30\uc790.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uc218\ub9ce\uc740 \uc0ac\ub78c\uc758 \ub04a\uc774\uc9c0 \uc54a\ub294 \ubc1c\uac78\uc74c, \uc774\uc288\uc758 \ubc1c\uc6d0\uc9c0\uac00 \ub418\uc5c8\ub2e4\ub294 \uc790\ubd80\uc2ec, \ub3c5\uc790\ub4e4\uc758 \uac10\uc0ac\uc778\uc0ac, \uc0ac\ub78c\ub4e4\uc774 \uc54c\uc544\ubd10 \uc904 \ub54c\uc758 \ucf67\ub300\ub4f1\ub4f1\ud568, \ubc1c\ud589\uc778\uc73c\ub85c\uc11c \ub290\ub07c\ub294 \uc0ac\ud68c\uc801\uc778 \ucc45\uc784\uac10, \uc0ac\uc5c5\ud654\ub420 \uc218 \uc788\uc744 \uac83 \uac19\uc740 \ud76c\ubbf8\ud55c \ud76c\ub9dd \uc791\uc740 \uaddc\ubaa8\uc758 \ube14\ub85c\uadf8\ub97c \uc6b4\uc601\ud558\ub294 \uc0ac\ub78c, \ud398\uc774\uc2a4\ubd81 \ud398\uc774\uc9c0\ub97c \uc6b4\uc601\ud558\ub294 \uc0ac\ub78c, \ub300\ud615 \uc5b8\ub860\uc0ac\uc5d0 \uadfc\ubb34\ud558\ub294 \uc0ac\ub78c \ubaa8\ub450 \ub290\uaef4\ubd24\uc744 \uacf5\ud1b5\uc801\uc778 \uac10\uc815\ub4e4\uc774\ub2e4. \uc774 \uac10\uc815\ub4e4 \ub54c\ubb38\uc5d0 \ubc24\ub3c4 \uc0c8\uc11c \uc870\uc0ac\ud558\uace0 \uc5f0\uad6c\ud558\uace0 \ubc1c\ub85c \ub6f0\uc5b4 \uae00\uc744 \uc4f4\ub2e4. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":321,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[271,422,418],"tags":[223,228,224,222,234,235,236,229,227,225,226,232,231,233,243,237,241,196,240,242,239,201,238,230],"class_list":["post-319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media","category-business","category-attitude","tag-aarrr","tag-acquisition","tag-activation","tag-attraction","tag-cpc","tag-cpi","tag-cpm","tag-funnel","tag-referral","tag-retention","tag-revenue","tag-transaction","tag-transition","tag-233","tag-243","tag-237","tag-241","tag-196","tag-240","tag-242","tag-239","tag-201","tag-238","tag-230"],"_links":{"self":[{"href":"https:\/\/leeuno.kr\/index.php?rest_route=\/wp\/v2\/posts\/319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/leeuno.kr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/leeuno.kr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/leeuno.kr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/leeuno.kr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=319"}],"version-history":[{"count":14,"href":"https:\/\/leeuno.kr\/index.php?rest_route=\/wp\/v2\/posts\/319\/revisions"}],"predecessor-version":[{"id":342,"href":"https:\/\/leeuno.kr\/index.php?rest_route=\/wp\/v2\/posts\/319\/revisions\/342"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/leeuno.kr\/index.php?rest_route=\/wp\/v2\/media\/321"}],"wp:attachment":[{"href":"https:\/\/leeuno.kr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/leeuno.kr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/leeuno.kr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}